RightSpend
Evolving a complex UI for a web-app heavily focused on data
Evolving a complex UI for a web-app heavily focused on data
Year completed
2024
Project length
5 months
Services
Results
- Much improved UI developed in stages
- Library of static UI components
- Full static views developed for various sections
- Tailwind CSS & Alpine JS
Overview
RightSpend is a data-driven platform that helps marketing and procurement teams maximize the value of their agency partnerships. By applying rigorous, analytics-based insights to procurement strategies and campaign planning, RightSpend empowers brands to ensure every dollar of their marketing budget delivers a measurable return.
Having been brought on to initially create some concepts for their UI, we quickly moved on to developing an overhaul for the entire app. The challenge with this was having to improve the current UI and views—both aesthetically and functionally—without straying too far from what was already there.
The end result (which is still ongoing) was a much-needed refresh that improved the appeal of the product and visually simplified previously dense and complex pages of information.
Note: All images feature dummy data.
Thanks to everyone involved
Dominic, Ian, Andrew, Daniel, Richard, Diganta, Stuart
Project images
Previously
A snapshot of a range of views from the app.
Initial concept work exploring how we could improve the wrapper and navigation
Now
A selection of views and components we improved, showing the comparison in some cases. (screenshots not scaled relatively)
